3-D Blu-ray Spec Expected by Year-End
Trade Group Sets 'Aggressive' Target Date
by George Winslow
The Blu-ray Disc Association (BDA) is expected to complete a specification for the delivery of 3-D content into the home via Blu-ray discs by the end of the year, a top official said.
That word came from the chairman of the BDA's U.S. promotion committee, Andy Parsons, senior vice president of product development and corporate communications at Pioneer Electronics (USA).
The move is important because BDA represents over 180 companies in the consumer-electronics, software, information-technology and content-production community, including the major Hollywood studios.
The development of a 3-D spec for Blu-ray discs could speed the introduction of three-dimensional sets and Blu-ray players into the market and reduce potential consumer confusion over competing formats. The latter problem slowed the early deployment of high-definition compact disc players.
"The target date for getting this done is pretty aggressive and we have been working on this at breakneck speed," Parsons said. "When we have a specification that everyone agrees on, it means we don't have to worry about incompatible sets or competing formats. That is fundamental to the success of 3-D."
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